Dear Friends,
It is with great excitement and passion that we share with you the launch of our new business venture, Silver Lining Jewels. Our company offers an impressive new line of medical jewelry, bringing a modern and well thought-out approach to this unique industry.
On August 17th, 2006, our then seven-year-old son, Zac, was diagnosed with Type 1 diabetes. The world we knew suddenly and drastically changed as we found ourselves surrounded by doctors, specialists, pharmacists, and dieticians. Today we measure carbohydrate intake, test blood levels, and inject insulin to stave off the effects of this disease. The challenges of living with diabetes are many and for now it is a condition we cannot change. With that in mind our family began to look for the ‘silver lining’ in Zac’s situation and for ways we could help make it better.
One of the challenges we encountered was in our efforts to keep our young son safe. We purchased medical alert jewelry so that others would be aware of Zac’s condition; however, having him wear these pieces proved difficult. The jewelry on the market was aesthetically outdated, poorly manufactured, uncomfortable to wear, and made Zac feel that he stood out in a negative way. We searched for better alternatives but to our dismay none could be found.
Our family decided to take up this challenge, not only for Zac, but for all those in need of better choices. After months of research we packaged together a strong line of fashionable, user-friendly products, all at affordable family pricing. Today, we are set to open our website to the world, and by doing so we hope to help keep others safe.
As we prepare our company for production, we look to you for help. One of the difficulties in starting an internet based business lies in consumer awareness about our new firm. We need the world to know that we are open and that there are now alternatives for medical alert jewelry. We ask that you check out our website, pass it along to others, and if possible, help us find places that may allow us to promote our product.
Thanking you in advance,
Dominic & Tammy
Zac, Caity, and Sam